London-based, all-director agency White Tiger PR has been appointed by the pioneering travel search and inspiration brand Cheapflights to handle its UK consumer and trade public relations from February, following a competitive pitch. White Tiger is tasked with strategically raising the brand’s consumer, travel trade and travel technology media profile to support traffic growth and revenue targets.
NEWS White Tiger to take over PR for Cheapflights in UK
Melanie's aviation journey began at a young age, earning her first pilot certifications while still a teenager, before she ever held a driver’s license! As lead journalist at AIRLIVE.net, she plays a pivotal role in shaping the voice and editorial direction of the website. Her experience spans flight operations, air traffic coordination and emergency incident analysis.
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